Heidi Viland
Social Media, Brand Awareness, and UX Designer showcasing innovative and impactful design solutions.
About me
With a deep love for design, storytelling, and the art of understanding audience psychology, my mission is to bring brands to life—helping them build unforgettable identities, expand their reach, and transform followers into devoted advocates.
Experience
Social Media Marketing Specialist at Transcend
02/2024 – Current
Developed and implemented social media strategies that boosted brand visibility, increasing followers by 31% and engagement by 25%. Coordinated live-streamed events, created LinkedIn blog content, improved website design, and established style guidelines to ensure consistent branding across platforms.
Independent Social Media and Web Design Consultant
Sep 2023 - Feb 2024
Improved website design by creating user-centered visual designs, prototypes, and wireframes to enhance functionality. Developed style guidelines to ensure consistent branding and usability across the website and social media.
Digital Media Consultant and Web UX Designer at Rising Up Together
Designed user-centered prototypes and wireframes to streamline future projects, while creating engaging multimedia assets to enhance online appeal. Collaborated with cross-functional teams to ensure brand consistency.
Digital Media Consultant and Web UX Designer at Kimi Oaxacan Arts
Apr 2022 - Aug 2022
Created original website content and user-friendly interfaces on WordPress, ensuring alignment with client specifications. Designed logos and banners using Adobe Creative Suite, managed social media updates and paid campaigns, and manually updated CSS for responsive design.
Case Studies
Design Gallery